Marketing Plan – SWOT and PESTEL Analysis

SWOT and PESTEL analysis for CompleteSleep pillow which is a fictitious product SWOT Analysis Like many new, product-based market entries, the strengths and opportunities are basedprimarily on intellectual property accumulation for future expansion and propulsioninto related ventures. Weaknesses and threats, while not insignificant, can be addressedeffectively via clear strategic initiatives and diligence. Strengths Possess innovative sleep technology combining material science and digital technologies. Global supply chain, providing ability […]

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